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Blue is a calming natural color. A universal favorite of people and businesses, use it in your presentation if you want it to be perceived as friendly, authoritative, peaceful or trustworthy.
Green is the color of life, it denotes balance, harmony, and stability. Abundant in nature, use green in your presentation to signify growth, renewal, health, and environment.
Red generally signifies everything from love to anger, from power to danger, but also happiness and celebration. Use a bright red in your presentation to grab attention, while a darker tone conveys elegance and credibility.
Yellow is sunshine, a warm color that denotes happiness and joy. Use yellow color in your presentation to create excitement or to suggest freshness. Besides golden yellows can stand in for gold and luxury.
White is a neutral color and there is a misconception that can be boring, however, designs that use white color appear “clean and simple”. Use white in your presentation to signify cleanliness, purity or softness, but also to make your content stand out to the fullest.
Defined as the absence of color, black is conservative and goes well with almost any color. Use it in your presentation to be serious and conventional, but black can also convey elegance, sophistication or a touch of mystery.
Purple has both warm and cool properties. It’s synonymous with royalty, nobility and spirituality. Choosing purple for your presentation adds a range of meanings: deep purple is conservative and mysterious, brighter tones are cheerful and the combination of light purple and pink is romantic, delicate and feminine.
Orange is a vibrant color, it denotes energy, warmth, and the sun. Use orange color in your presentation if you want to get noticed as it demands attention. In addition, orange color can increase socialization, stimulate mental activity and enhance assurance.
Pink is the sweet side of red, it symbolizes tenderness and peace. Use it in your presentation to denote romantic love, convey playfulness and tenderness or communicate charm and approachability. In some cultures it is the color associated with femininity.
Magenta or fuchsia is a mixed warm/cool color. It is a playful color that can be sophisticated when paired with dark colors. Use magenta as your main presentation color to invoke female charm and project a casual and light-heartedness style. In contrast with black, it attracts attention.
Brown is a natural, down-to-earth neutral color, it represents wholesomeness and earthiness. Use brown as the main color in your presentation to convey a sense of warmth and honesty, it is also a homely color.